Small Business Commando News

The Yellow Pages industry has been taking it on the chin for the past year.  If you believe the press, we should be hearing a huge sucking sound as the directory business circles the drain.

Is it finally THE END of the Yellow Pages?  Game over?  Fat lady singing?  Say Goodnight, Dick?

Stock prices of Dex, Yell, and Idearc are in the tank.  The media is having a feeding frenzy, propelled by environmentalists calling for a halt to printing unnecessary directories.

Meanwhile, Google basks in the warm glow as local search marketing is heralded as the small business marketing savior.

No so fast . . .

Despite the mania, the death of the Yellow Pages is not quite upon us.

Not only are the directories not dead, for many businesses, they continue to be the primary source for business generation.

In this exclusive Commando Webinar, I bring together the REAL experts to discuss, debate, and decide the REAL Future of the Yellow Pages.

Never before have the world’s top experts appeared together in one venue, and it will probably never happen again.

Our Experts include:
- The Kelsey Group
- The Yellow Pages Association
- Borrell Associates
- Association of Directory Marketing
- Association of Directory Publishers
Moderated by Dick Larkin, the Yellow Pages Commando

Click here to Order

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This entry was posted on Saturday, September 6th, 2008 at 2:52 pm and is filed under Yellow Pages, Kelsey Group, Webinar, Local Online Marketing, Idearc, Internet Yellow Pages, Directional Media, DVD. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.