Michael Boland’s 8 White-Hot Trends Lift Local Search in ‘08


8 White-Hot Trends Lift Local Search in ‘08 - Search Engine Watch


Michael Boland has a very good post at Search Engine Land regarding trends in local online marketing for 2008.

He’s hit on several items that I agree with, particularly that local video will grow in importance. 

Check out how Weblistic is embedding video into business profile pages

Weblistic runs a header on top of the proxy version of the advertiser’s site and includes the video.

Here’s an example of Weblistic’s video profile page for a local auto repair facility.

I agree that sales will win the battle, and that Yellow Pages organizations have the leg up.

Like Mike, I am less enthusiastic about 3D mapping as it pertains to local online marketing.

Full disclosure:  I work at weblistic, and stand to reap significant rewards from the company’s success with local online marketing.

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