Small Business Commando News

I recorded an interview with Bobby Kalili, CEO of TollFreeYellowPages.com who owns a couple of interesting pieces of intellectual property.

Last week, TFYP announced that they had received an investment of $32.5 million from a Saudi Prince. Given that the company is a pure start up, this is a bold and audacious punch into the already crowded toll free directory asistance business.

One twist is that they also own comparison shopping sites of BidSell.com and DiscountMore.com. Bobby imagines the day that the voice activated shopping engine will put TFYP in the sweet spot between actively shopping consumers and online merchants.

Also, they own two numbers 1-877-YELLOW PAGES and 1-866-YELLOWPAGES as well as the trademark to “Toll Free Yellow Pages” which could be valuable to AT&T as they begin marketing their 1-800-YELLOW PAGES service.

Telephone services is a very tough business with many deep pocketed competitors (ever hear of Google?).

Nonetheless, raising this amount gives TFYP some oxygen to develop their niche.

Spend the money wisely, Bobby.

 Toll Free Yellow Pages Interview: Play Now | Play in Popup | Download

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This entry was posted on Sunday, April 8th, 2007 at 2:00 pm and is filed under Yellow Pages, Entrepreneur, Local Online Marketing, Small Business Marketing, Google, Internet Yellow Pages. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.