Nice article on Local.com
The Orange County (California) Register had a nice article on Irvine, CA Based, Local.com.
I’m a big fan of Local.com, and their approach to aggregating as much relevant information as they can into one single spot.
Local.com’s purchase of marketing firm soUno (so YOU know) shows that they understand the basics of the local advertising market.
Small businesses do not BUY advertising, small businesses are SOLD advertising.
Ignore this rule at your own peril.
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