Breaking News! Yellow Pages adds Immigration Services!

I saw this in the San Antonio, TX Business Journal. They reported that the local utility company Yellow Pages added 36 new business categories this year.

Among the new business types are Animal Chiropractic Services, Online Schools, Meal Preparation, Assisted Living In Home Care, Immigration Services, Photographers Sports and Virtual Tours.

Whoa. Back up a second.

Immigration Services?

What does it say about our world when the dominant Yellow Pages directory in a multi-national city such as San Antonio, TX adds “Immigration Services” as a new business category in 2006?

I suppose that it could be a number of things:

  • People recently began immigrating (uh, probably not)
  • The business was classified under a different heading such as smuggling or human trafficking
  • The Yellow Pages is a few years behind on noticing , say, a few million recent immigrants.
  • Maybe it’s that Immigration Services recently began advertising, and the category was opened to accept their payment.

Gee, I wonder if they allow the ads to include Spanish information other than “Se Habla Espanol?”

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